WEB DESIGN AND SEO CASE STUDY
Creating an inspiring web design and SEO strategy to communicate value, motivation & generate leads.
Low-E is one of the leading foil insulation manufacturers in the UK with the ambition to inspire develop deeper connections with suppliers, tradesmen and women as well as DIY operators.
As part of this establishment Low-e wanted to establish a website that developed their professionalism and connected with their audiences at a deeper level. Paired with an SEO campaign that bought in more DIY enquiries.
Low-E
Web Design & SEO
A website that delivers a professionalism that breeds confidence, authority and value
Low-E wanted us to work with them to clearly define a strategy for their web design and opportunities for growth in an ever growing market place. With the foundation of a professional website they also wanted us to formulate an SEO strategy that will deliver them in the top 10 of Google
As part of the web design and SEO the services we worked together on were:
Web design of www.low-e.co.uk
SEO campaign geared towards their DIY market
Social media consultancy
SEO consultancy
Website development to improve their performance
Expanding reach to support business growth, leads & expansion.
The core of the project was a foundation on the delivery between Low-E application uses, products and how that tied into the strategies for suppliers, and e-commerce outlets that would be interested in stocking their insulation products.
The outcome really was that they now have blog articles informing users on the best uses of insulation within an application, an application page that detailed how to install the products and a product page providing information on the safety and performance of the product line.
The SEO campaign work and improvements for the website have seen over 150 keywords ranking in the top 20 results in Google. The overall strategy meant some great growth for the company and consistently reaching over 100,000 users per month.
